3. UV Protection Tires are constantly exposed to harsh environmental conditions, including ultraviolet (UV) rays from the sun. Titanium dioxide provides excellent UV protection, minimizing degradation caused by prolonged exposure. This property ensures that tires maintain their integrity and performance over time, leading to a longer lifespan.

Titanium dioxide, or TiO2, sometimes referred to as E171, is an inorganic, solid substance used in a wide range of consumer goods including cosmetics, paint, plastic and food, according to the American Chemistry Council.