Titanium dioxide (TiO₂) is by far the most suited white pigment to obtain whiteness and hiding power in coatings, inks and plastics. This is because it has an extremely high refractive index and it does not absorb visible light. TiO₂ is also readily available as particles with the right size (d ≈ 280 nm) and the right shape (more or less spherical) as well as with a variety of post-treatments.

However, the pigment is expensive, especially when the volume prices of systems are used. And, there always remains a need to develop a full-proof strategy to obtain the best results in terms of cost/performance ratio, scattering efficiency, dispersion… while using it in coating formulations. Are you searching for the same?

Explore the detailed knowledge of TiO₂ pigment, its scattering efficiency, optimization, selection, etc. to achieve the best possible white color strength and hiding power in your formulations.

We apply titanium dioxide to our skin through sunscreens, makeup, lip balms, nail polish, and other cosmetic products. 

Titanium dioxide holds exceptional significance as a white pigment due to its superior scattering capabilities, remarkable chemical stability, and non-toxic nature. Among all white pigments, it surpasses others in terms of its ability to scatter light effectively. Consequently, titanium dioxide stands as the most significant inorganic pigment, accounting for the highest quantity in usage. The majority part of the global production of ilmenite and rutile is dedicated to the production of TiO2 pigments. The remaining portion is utilized for the manufacturing of titanium metal and in the production of welding electrodes.