Lithopone B301, Lithopone B311 powder, brilliant white pigment used in paints, inks, leather, paper, linoleum, and face powder. It was developed in the 1870s as a substitute or supplement for lead carbonate (white lead), to overcome its drawbacks of toxicity, poor weathering, and darkening in atmospheres that contain sulfur compounds. Lithopone B301, Lithopone B311 powder is an insoluble mixture of barium sulfate and zinc sulfide that precipitates upon mixing solutions of barium sulfide and zinc sulfate. The precipitate is recovered by filtration, then calcined (roasted) at temperatures above 600° C (1,112° F). Although Lithopone B301, Lithopone B311 powder has been replaced in many applications by titanium dioxide, it is still widely used in a number of products, such as water paints.

There are many titanium dioxide manufacturer in market. Rutile Titanium dioxide in the form of a white pigment is widely used in the industry:
1. In the production of inks and printing inks - as a pigment with excellent whiteness and very good properties.
2. Plastic materials, such as: wall claddings, floor coverings (linoleum, rubber, PVC), roofing, wires, cables - titanium white is included in the protective layer against degradation of atmospheric conditions (especially UV radiation), and has concealing properties.
3. Cosmetics: gels, eye shadows, foundation, lipstick, pastes (including teeth) - as a component of pigments.
4. Tanning preparations - surface-modified with a hydrophobic coating - acts as a UV filter.
5. Paper pulp - anatine is used as a filler and reinforcement.
6, Packaging film, adhesive mortars, plasters, cement, caulking agents, ceramic tiles - is an additive that improves resistance to colour change.
7. PCigar production - titanium white gives the ash a white color.