However, the use of titanium dioxide has also raised concerns about its potential impact on human health and the environment. Some studies have suggested that titanium dioxide nanoparticles may have harmful effects when inhaled or ingested. Manufacturers of titanium dioxide are therefore taking steps to minimize the risk of exposure and develop safer products.

The European region struggled with the rising inflation that caused energy prices to rise leading to higher production costs thereby, negatively impacting the prices of titanium dioxide. The transportation routes were further disrupted along with the uncertainties in the construction and automotive industries. In addition to this, the offtakes and purchasing behaviour of the end-user consumers also declined, fueling the declining price trendss for titanium dioxide.