Studies have been carried out with both emulsion paints and powder paints, both with clear results on how the use of Lithopone 30% reduces the appearance of algae in the paint once it has been applied (see photos). 

While this ruling from the EU General Court doesn’t immediately change the regulations surrounding titanium dioxide, nor does it change the ban that went into place in 2022, it does put the ingredient back in the spotlight.
 
In the coming months, we will see how the ruling impacts the regulations around titanium dioxide (E171), and we’ll see if the European Food Safety Authority (EFSA) will take another look at the body of scientific evidence used to justify the current ban on E171 in foods and pharmaceuticals.

While the anatase titanium dioxide market is robust, it faces challenges such as regulatory compliance and environmental concerns related to extraction and processing. Manufacturers are increasingly adopting sustainable practices, focusing on recycling materials and minimizing waste in production processes. Innovations in nanotechnology are also leading to the development of more efficient and eco-friendly synthesis methods that can further enhance the properties of anatase TiO2.