4. Cost-Effectiveness Purchasing titanium dioxide in wholesale quantities can lead to significant cost savings for tire manufacturers. By acquiring TiO2 in bulk, manufacturers can reduce production costs per unit, thereby improving their profit margins. Moreover, the durability and performance enhancements associated with TiO2 help reduce the frequency of tire replacements, further amplifying cost efficiency.

Why all of a sudden is there so much interest in the safety of Titanium Dioxide?

Researchers from France and Luxembourg gave E171 (the much more food friendly name for Titanium Dioxide) in Europe and the United States, to lab rats in their drinking water for 100 days.

Of those rats, 40 per cent of the exposed rodents developed “preneoplastic lesions” or precancerous growths. The Titanium Dioxide also inhibited the immune systems of the rats and “accelerated” the growth of the lesions. France’s INRA agricultural research institute, which took part in the study, said in a statement.“These results demonstrate a role in initiating and promoting the early stages of colorectal cancer formation,” though it said no conclusion could be drawn about later phases of cancer, or of any danger to humans……….(not till they test it on us!!)

The results of the study were published in the Nature journal Scientific Reports.