colour of barium sulphate

Although barium sulfate is almost completely inert, zinc sulfide degrades upon exposure to UV light, leading to darkening of the pigment. The severity of this UV reaction is dependent on a combination of two factors; how much zinc sulfide makes up the pigments formulation, and its total accumulated UV exposure. Depending on these factors the pigment itself can vary in shade over time, ranging from pure white all the way to grey or even black. To suppress this effect, a dopant may be used, such as a small amount of cobalt salts, which would be added to the formulation. This process creates cobalt-doped zinc sulfide. The cobalt salts help to stabilize zinc sulfide so it will not have as severe a reaction to UV exposure.

...

The unique properties of titanium dioxide make it a preferred choice in various industries. Its high refractive index gives it excellent covering power, making it an essential component in paints, coatings, plastics, inks, and fibers. In paints, for instance, titanium dioxide enhances hiding power and provides the necessary opacity while ensuring color consistency. Manufacturers worldwide rely on this wholesale pigment to standardize their products, reducing the variances that natural pigments might introduce.

...