Titanium dioxide is an insoluble mineral, meaning it cannot dissolve in water. Known for its bright, white pigment, manufacturers use titanium dioxide in many different capacities, including in cosmetics, foods, and drugs. 

In 2023, the demand for titanium dioxide is expected to reach new heights. One of the main drivers of this growth is the cosmetics and personal care industry. Titanium dioxide is widely used in sunscreens, skin care products and cosmetics for its excellent UV protection properties and ability to provide a smooth surface. With growing awareness of the harmful effects of UV radiation, consumers are increasingly inclined to invest in products with sun protection. This trend is expected to drive the demand for titanium dioxide over the next few years.

The California plaintiff is apparently not the only one concerned about titanium dioxide. The European Union recently banned its use citing concerns about serious health consequences.

We apply titanium dioxide to our skin through sunscreens, makeup, lip balms, nail polish, and other cosmetic products. 

With the growing demand for dyes and pigments in various industries, the need for a reliable and efficient titanium dioxide factory has become more important than ever. Titanium dioxide is a crucial ingredient in the production of dyes and pigments, as it provides excellent coverage and brightness to the final product.

Titanium Dioxide: E171 no longer considered safe when used as a food additive by European Food Safety Authority, May 6, 2021