In the cosmetics industry, micro TiO2 is praised for its ultraviolet (UV) light absorption capabilities, making it an essential ingredient in sunscreens and skin care products. Its ability to scatter light also enhances opacity and whiteness, which is crucial in the production of toothpaste, paint, and paper.

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In addition to its use as a pigment, titanium dioxide is also utilized in photocatalysis. When exposed to light, it can facilitate reactions that break down organic compounds, which makes it useful for environmental cleanup efforts such as water and air purification. This property has led to its inclusion in self-cleaning surfaces and even in the development of certain types of solar cells.

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