Fig. 2. SEM micrograph and EDS map of the same area of a vitaminB2@P25TiO2NPs.
When used as a base or colorant in a product, titanium dioxide becomes handy in formulas meant to offer a lot of brightness and opacity. Titanium dioxide is so pigmented, in fact, that it’s used not only in white and pastel-colored products but also in darker shades, as well.
≥ 5 % of standard sample
In Home Care products, the presence of titanium dioxide is declared in line with local regulations, which can vary across the world. In some countries, titanium dioxide is not declared if only a small amount of the ingredient is used. In other countries titanium dioxide is grouped under ‘colourants’ in the ingredients list. In Europe, regulation requires all home care ingredients to be disclosed through a supporting website. You can find our product ingredient information page by visiting ‘