Manufacturers use titanium dioxide in some packaging to protect food from exposure to sunlight. Lab studies show it may also help stop bacteria from growing, and break down a gas that makes many fruits and vegetables ripen faster. That can keep products fresher and give them a longer shelf life.   

The availability of other white pigments poses a major challenge for the Lithopone market during the forecast period. Other alternatives to Lithopone include Zinc White, Titanium Dioxide, Calcium Carbonate, Blanc Fixe, and Barytes. The use of TiO2 has reduced the commercial significance of the Lithopone in the pigments industry.