① Coatings: The downstream demand structure of domestic and overseas titanium dioxide is similar. Coatings are the largest application fields, accounting for 61% of the consumption. Among the four components of paint products, namely resin, pigments and fillers, solvents and additives, titanium dioxide accounts for 10% to 25% of the total cost, accounting for more than 90% of the total amount of pigments and fillers, and more than 95% of the total amount of white pigments.

Aside from the attributes we mentioned above, titanium dioxide is known for its durability, which can create a pigment that’s extra long-lasting. On top of that, combined with other colors, titanium dioxide can instantly amplify color by providing intensity and brightness. That has made it particularly popular for foundation and lipstick formulas.

Market Dynamics

Titanium dioxide has many purposes in both food and product development.