So if you’re worried about titanium dioxide, don’t be! With current research and industry recommendations, titanium dioxide is a safe food additive. And if you want to avoid it, that’s ok too! Just don’t expect certain foods to be so white, smooth, and bright.

Wegman’s puts titanium dioxide in its Original Macaroni and Cheese. Campbell’s Healthy Request Chunky Chicken Corn Chowder has it, as does Food Club’s Chunky New England Clam Chowder. Marzetti uses the color agent to brighten its Cream Cheese Fruit Dip. Dairy products usually don’t need titanium dioxide to look white, but Kroger has decided to add titanium dioxide to its Fat Free Half-and-Half. And titanium dioxide isn’t only in especially white or brightly colored foods: Little Debbie adds it to Fudge Rounds and many other products. According to the Food Scores database maintained by Environmental Working Group, more than 1,800 brand-name food products have titanium dioxide on their ingredients list. That said, it can still lurk as an unspecified “artificial color,” or labels might simply say “color added.”

The principal natural source of titanium dioxide is mined ilmenite ore, which contains 45-60 percent TiO₂. From this, or an enriched derivative (known as titanium slag), pure TiO₂ can be produced using the sulphate or chloride process.