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Despite these advancements, the pigment lithopone industry faced competition from alternative pigments like titanium dioxide, which offered similar properties at a lower cost. This competition forced many factories to adapt or risk closure This competition forced many factories to adapt or risk closure This competition forced many factories to adapt or risk closure This competition forced many factories to adapt or risk closurepigment lithopone factories. Some chose to specialize in niche markets where lithopone's unique characteristics were highly valued, while others focused on improving their production processes to reduce costs.

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  • That being said, titanium dioxide is particularly popular in concealers. ​​As one of the most naturally opaque and pearly-white materials on earth, titanium dioxide has the ability to provide excellent coverage while brightening the skin, whether you’re dealing with blemishes, dark spots, acne, or dark circles under the eye.

  • Titanium dioxide is typically micronized and coated for use in cosmetics products. The micronizing makes this somewhat heavy-feeling ingredient easier to spread on skin, plus a bit more cosmetically elegant. Micronized titanium dioxide is much more stable and can provide better sun protection than non-micronized titanium dioxide.